Visual design for products that take
craft seriously.
craft seriously.
I partner with product teams to bring clarity, intention, and high visual quality to complex experiences—focusing on the details that move the needle from good to great.
About Me
I started my career in agency and brand design before finding my way into product. Today, I draw from both worlds. Visual quality isn't something I layer on at the end, it's how I think from the start.
The projects I enjoy most are the ones that start out messy. Whether it's a complex system, a new product, or an evolving brand, I'm drawn to finding the solution that makes everything click.
Senior Visual Designer
2025 - Present
HUGE
Designed consumer-facing experiences across fintech, residential real estate, and hospitality. Contributed to AI-powered banking tools, home search experiences, and the expansion of a multi-brand loyalty design system.
Lead UI Designer
2023 - 2024
Bank of America
Led visual design for the Carbon Footprint Tracker, translating sustainability and spending data into a more approachable, actionable customer experience.
Senior Experience Designer
2021 - 2023
Verizon via Publicis Sapient
Designed Verizon's consumer security dashboard, helping customers monitor and manage account security through a more cohesive, data-driven experience.
Freelance Visual Designer
Ogilvy
Supported new business and client retention efforts through pitch design and visual storytelling. Concurrent with full-time and contract roles.
Associate Director of Digital Design
2019 - 2021
Pivot Design
Led visual design across digital projects, partnering closely with developers, writers, and clients from concept through launch.
Lead Designer
2016 - 2019
Energy BBDO
Created digital campaigns, social content, and new business work while leading a small team of designers and interns.
Approach
Curiosity, craft, and intention have shaped how I approach design throughout my career. I've always been drawn to finding angles others haven't considered yet. What drives me is the moment a solution surprises people, when something lands and they didn't know they needed it until they saw it.
I ask questions before I pick up a tool, push past the obvious answer, and collaborate best with people who challenge my thinking as much as I challenge theirs. I know when to go deep and when to move fast. Part of good judgment is knowing the difference.
Every element should earn its place. Every decision should serve a purpose. And the whole thing should feel like it was always meant to be exactly that way.
Kelsey Storkamp
Design Director
"Laura takes initiative, rolls with the punches, and finds unique solutions to challenging problems. She's equipped to design elegant solutions and concepts and also to navigate and build out design systems."
Years Experience
Amelia Szpiech
Account Manager
"Laura had a magical touch translating wireframes into polished designs."